Sweeney’s “I Hate Moles” Contest Returns for 9th Straight Year
Media Contact: Carolyn Schinsky / Ryan PR / 314-822-9784 / firstname.lastname@example.org
$1500 in Prizes to be Awarded for Best Anecdotes Illustrating Hatred for Moles
LITITZ, PA—May 1, 2015—Desperate homeowners strapped with explosives, disgruntled gardeners with disturbing intentions, fanatical mole-haters throwing rowdy mole-stomping parties: these are the people that Sweeney's, a leading producer of mole control weapons, hope will enter their annual "I hate Moles Because..." contest. Now in its 9th year, the annual competition gives battle-fatigued mole warriors a chance to vent their mole woes – and the opportunity to win $500 or a host of other great prizes. This year, entries will be accepted until the contest closes at 11:59pm CST on July 6, 2015.
"The original idea behind the contest was to give anyone who has ever suffered the indignities of a mole invasion the chance to blow off some steam," says Andrea Cober, Category Development Associate at Sweeney's. "Since then, the contest has unearthed a huge torrent of anecdotes depicting the disgust and despair that people have for the stealthy, almighty mole."
The contest rules are simple. Visit Sweeney's Facebook page or the company's contest webpage, http://www.wrsweeney.com/ihatemoles, and submit a short story, photo, poem, or video - anything that expresses why you hate moles. Past winning entries can be viewed on Sweeney's website.
This year, the winners will be awarded $500, $250 and $100 for 1st, 2nd and 3rd place, respectively. Five runner-ups will each receive an arsenal of Sweeney's mole control weapons, including a mole trap, granular, liquid and sonic repellents, and poison baits.
"Every year, we think we've heard it all," says Cober. "But that's never the case. So once again, we're sending out a rally cry for even more entertaining, hard-to-beat mole woes. Asserting your mole grievances can be quite therapeutic, and if you walk away with a prize – well, that's even better."
Headquartered in Lititz, PA, Sweeney's® is an industry leader in developing safe effective DIY pest control products. Founded in 1892, Sweeney's® product line-up includes a wide array of baits, traps and repellents for controlling moles, gophers, voles and other burrowing animals. Sweeney's® products are widely distributed at leading retailers nationwide. For more information, call 1-800-1819 or visit http://www.wrsweeneys.com.